It is a common sight that companies flush down their marketing budget by trying to include the AR element in their marketing campaigns in the wrong way. Even allocating sufficient budget to incorporate AR into the marketing strategy does not promise optimum ROI due to the high costs involved.As a result, when a brand launches their AR based marketing campaigns, it is not able to garner enough users due to the third party app installation.
Every second, a lot of businesses are transforming their marketing strategies to market their brand better. Thus, the competition to make the presence of your brand felt is ever-increasing. If not done properly, the marketing campaign can prove to be a disaster. AR can help you to bring about the wow factor in your marketing campaign with its webAR technology. WebAR in marketing is a powerful tool for online and offline businesses alike to make their mark in a short time and in an effective manner.
Various TV shows can leverage webAR in marketing to advertise themselves with the help of AR. Vossle-enabled QR code can be shown on the screen and the audience can interact with some element of the show in their own reality after scanning the QR code.
We have highlighted only some of the use cases above. The field of marketing is vast one and you can always come up with new ideas to get into the head of your customers. The ability to decide the right kind of technology to use for your business varies highly with your specific use case.